What type of Propoganda is a snob appeal?
When someone uses a snob appeal, they use a product and advertise it with someone famous. They so this to show adiances that using this product will make you like someone famous.
Proactive is an acne company that is using propaganda as advertisement to persuade people to use their product. In this image there is a picture of the famous young singer Justin Bieber holding a bottle of this acne medication. On it, it states "Justin Bieber's secret to success."
This is a form of snob appeal because this picture is implying that this product was what made him look so good. Acne companies are trying to target a teen audience because they are usually the ones that are in need of this type of product. Using this fallacy helps target the young acne shrunken crowd to use this product because it is used by someone whom they idolize. Proactive have also used other famous singer like Katy Perry. |
The Image above shows an advertisement of a perfume. Selena Gomez is a very famous actress and singer. She is known mostly for a show on Disney Channel called "Wizards of Waverly Place."
The type of propaganda being used is snob appeal. This is snob appeal because this perfume is targeted for an audience that likes Selena Gomez. People that look up to her are interested in a perfume that she uses. |